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How long should my blog post be?

How long should my blog post be? I get asked this question a lot. I’d like to take credit for this awesome response, but this isn’t my analogy. Still the answer is the same: Your blog post should be like a skirt: long enough to cover the important parts but short enough to be interesting.…

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Hook your reader with your opening line

What does it take to get you to keep reading something? One of my friends asked me about how to start a blog post. When you’re new to blogging or new to writing in general, getting started really is one of the hardest things to do. Let’s take a second and look at some extremely successful authors. 124 was…

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Writing for your audience

My blog visitors tend to be moms in my same stage of life: busy, kids, working (at home or out of the house), struggling with messy houses, wearing yoga pants, wishing they could get to the spa but feeling lucky they painted their toenails a fresh color. I know my audience. I know to whom…

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Three Purposes for Writing (and Why You Should Know Them!)

When we write, our purpose for writing falls into one of three categories. Let’s look at what those are. Three Purposes in Brief Entertain – This means that, for the most part, we’re writing for the sake of writing. The only goal is to give our audience something to enjoy. Perhaps it is in the…

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How to avoid getting in trouble with your blog

I’m English teacher, so I spend a lot of time checking people’s sources, making sure no one has plagiarized, and then following up and coaching students, teachers, and coworkers on how to correct mistakes in attribution and citation. We must give credit where credit is due. You likely remember this from your high school and…

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